eCommerce SEO Services That Turn Search Into Revenue
Marketing 180 is an eCommerce SEO agency that helps online retailers increase organic traffic, product visibility, and revenue through technical SEO, product and category optimization, content strategy, internal linking, and authority building.
Trusted by eCommerce Brands Across the U.S.
We partner with ambitious eCommerce brands to increase organic traffic, product visibility and revenue.
eCommerce SEO Results
That Go Beyond Rankings
We help online retailers get more organic traffic, more product visibility, and more revenue. Here are a few recent eCommerce SEO results from our clients.
We improved technical SEO, optimized category and product pages, and built a content strategy that increased organic traffic by 83%.
Read the full case study
157% increase in organic traffic
Through technical SEO, product page optimization, and strategic content, we drove a 157% increase in organic traffic for this eCommerce brand.
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We optimized Dormify's technical SEO, category structure, and product content, resulting in a 132% increase in organic traffic and significantly higher revenue from non-branded search.
Read the full case studyOur eCommerce SEO Services
We provide end-to-end eCommerce SEO services designed to increase your store's visibility, attract high-intent buyers, and drive measurable revenue growth.
Product Page SEO
Optimize product pages to rank for transactional keywords with compelling titles, descriptions, images, internal links, product data and a focus on conversions.
Category & Collection Page SEO
Develop high-performing category pages with search-demand mapping, optimized metadata, internal linking, and content that prevents cannibalization.
Technical eCommerce SEO
Fix technical SEO issues that limit visibility, including crawling, indexation, canonicals, faceted navigation, pagination, JavaScript, redirects and XML sitemaps.
Site Architecture & Internal Linking
Build a logical, scalable site structure that connects your categories, subcategories, products and supporting content, helping search engines discover and rank your most important pages.
Keyword & Search Intent Strategy
Identify high-value keywords across informational, commercial and transactional intent, and map them to the right pages to drive qualified traffic and revenue.
eCommerce Content Strategy
Create buying guides, comparisons, category support content and educational assets that attract shoppers at every stage of the buying journey and strengthen your overall rankings.
Product Schema & Merchant Optimization
Implement product and structured data, optimize Merchant Center feeds, and ensure accurate pricing, availability, ratings and variant information to maximize visibility in search and shopping results.
eCommerce Link Building & Authority
Earn high-quality backlinks through digital PR, editorial placements, linkable assets and brand mentions to increase your store's authority and compete for the most valuable eCommerce keywords.
eCommerce Platforms We Optimize
Every eCommerce platform creates different SEO opportunities and technical constraints.
Our team works across hosted, open-source and custom commerce platforms.
Optimize collections, products, internal linking, structured data, duplicate URLs and site performance while working within Shopify's architecture.
Fix technical issues, improve site performance, optimize product and category pages, and strengthen internal linking on WooCommerce stores.
Overcome common Wix SEO limitations by optimizing product pages, collection structure, metadata and structured data for better visibility.
Optimize product and collection pages, improve site structure and metadata, and implement structured data within Squarespace's platform constraints.
Optimize product pages, category structure and metadata, and improve indexation for Ecwid stores integrated with existing websites.
Optimize category hierarchy, faceted navigation, product pages and technical SEO to improve crawlability and organic visibility on PrestaShop stores.
BigCommerce
OpenCart
SalesforceCommerce Cloud
WebflowHear From Brands We've Helped Grow
See how eCommerce brands are growing with Marketing 180.
"Marketing 180 helped us significantly increase our organic traffic and revenue. Their eCommerce SEO strategy actually delivered real results."
"The Marketing 180 team understands eCommerce. They helped us improve our category and product visibility, which directly drove more revenue."
"Marketing 180 helped us rank for competitive manufacturer keywords, improve our category pages and drive a steady increase in qualified leads."
Why Brands Choose
Marketing 180 as Their
eCommerce SEO Agency
We combine strategy, implementation and ongoing optimization to drive real eCommerce growth — not just reports and keyword counts.
We care about organic revenue and conversions—not simply keyword counts or traffic snapshots.
Your categories, products, margins, seasonality and opportunities determine the roadmap.
We handle the strategy, content, technical SEO and authority—so you don't get a report and a to-do list.
Our team executes the work, from technical fixes to category and product optimization, so you see real progress.
We help your products get discovered across Google, AI search and major marketplaces like Amazon, TikTok Shop and Walmart.
Traffic, rankings, conversions and revenue where tracking permits. You always know what's happening and what's next.
Marketing 180 vsTraditional SEO Agency
Most agencies stop at a report. We focus on strategy, implementation and ongoing optimization to drive real eCommerce growth.
Trusted, Certified and Award-Winning
Our work and expertise have been recognized by leading platforms and industry organizations.
Google PartnerGoogle Premier Partner
Recognized for performance, expertise, and client growth.
Elite PartnerMicrosoft Elite Partner
Trusted for digital advertising expertise and campaign results.
MetaMeta Business Partner
Certified to help businesses grow with Meta's advertising solutions.
TikTokTikTok Marketing Partner
Recognized for creating high-performing campaigns on TikTok.
KlaviyoKlaviyo Partner
Experienced in email and SMS marketing for eCommerce brands.
AI TechAI Tech Awards
Named one of the best in machine learning platforms in 2022.
Big AwardsBig Awards for Business
Recognized for innovation, growth and outstanding business performance.
MarTechMarTech Breakthrough Award
Honored for innovation in marketing technology in 2026.
PRNewsPRNews Digital Awards
Awarded for excellence in digital marketing in 2023.
eCommerce SEO Agency vs In-House SEO
Different approach. Different trade-offs. Here's how Marketing 180 compares so you can choose what's right for your business.
eCommerce SEO FAQs
Quick answers to the most common questions about our eCommerce SEO services.
eCommerce SEO services improve your store's technical foundation, product and category pages, content, authority and site structure to increase organic visibility, qualified traffic and sales.
Pricing depends on your catalog size, platform, competition and goals. We scope every engagement around the work that will actually move revenue and provide a clear monthly investment before we start.
Technical fixes can show impact within weeks, while category, content and authority work typically compounds over 3–6 months. Timelines vary with your starting point and competition.
eCommerce SEO deals with large catalogs, faceted navigation, product variants, structured data, merchant feeds and marketplace visibility — challenges most traditional SEO campaigns never face.
Both. Category pages capture broader commercial demand, while product pages convert specific, high-intent searches. We map keywords to the right page type based on search intent.
Look for platform expertise, a track record with product catalogs, in-house implementation, revenue-focused reporting and a strategy built around your specific business rather than a template.
Yes. We regularly collaborate with in-house teams, handling strategy and execution while coordinating with your developers, designers and marketers.
Shopify, WooCommerce, Wix, Squarespace, Ecwid, PrestaShop, BigCommerce, Magento and custom stores, plus marketplaces such as Amazon, Walmart and TikTok Shop.
Yes. Structured data, clear product content, authority and technical accessibility all improve how AI-powered search surfaces and recommends your products.
Let's Grow Your
eCommerce Brand
Tell us about your store and goals. We'll review your current performance, identify the biggest opportunities, and recommend a custom eCommerce SEO strategy.
Tailored to your store, products and growth goals.
We identify what will actually move the needle for revenue.
Just clear, expert feedback from our team.
Supported
Generated
SEO Experience
Get Your Free
eCommerce SEO Proposal
Fill out the form and we'll get back to you within 1 business day.